Legal

Privacy Policy

Read the current legal terms for using Place Insight and how we handle personal data.

Place Insight | Last updated: 8 April 2025

Place Insight ("we", "us", or "our") is committed to protecting your personal data. This Privacy Policy explains what information we collect, how we use it, and your rights under UK data protection law, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Please read this policy carefully. By using Place Insight, you agree to the practices described here.

1. Who We Are

Place Insight is operated by Impera Analytics, a company registered in the United Kingdom. We are the data controller for the personal data described in this policy.

Contact us at: support@placeinsight.co.uk

2. What Data We Collect

2.1 Account Information

When you register for an account, we collect:

  • Your email address
  • Your display name or username
  • Your authentication provider (email/password, Google, or Microsoft)

2.2 Usage Data

We may collect information about how you interact with the platform, including pages visited, features used, and time spent on the service. This helps us improve the product.

2.3 Technical Data

We collect standard technical information such as IP address, browser type, and device information for security and platform reliability purposes.

2.4 Payment Data

Place Insight uses Stripe to process payments. We do not store your card details on our servers. Stripe collects and processes payment information directly. Stripe's privacy policy is available at https://stripe.com/privacy.

3. How We Use Your Data

We use your personal data to:

  • Create and manage your account
  • Provide access to the Place Insight platform and its modules
  • Process subscription payments through Stripe
  • Send you verification codes and account-related communications
  • Improve and maintain the platform
  • Comply with our legal obligations

We do not sell your personal data to third parties. We do not use your data for advertising purposes.

4. Legal Basis for Processing

We process your personal data on the following legal bases under UK GDPR:

  • Contract: Processing necessary to provide the service you have signed up for
  • Legitimate interests: Improving the platform, ensuring security, and preventing fraud
  • Legal obligation: Complying with applicable laws and regulations

5. Third-Party Services

We use the following third-party services that may process your data:

  • Amazon Web Services (AWS) and Amazon Cognito: Authentication and cloud infrastructure
  • Google: Sign-in with Google (if used)
  • Microsoft: Sign-in with Microsoft (if used)
  • Stripe: Payment processing

Each of these providers has their own privacy policy and is responsible for their own data handling practices. We only share data with these providers to the extent necessary to deliver our service.

6. Data Retention

We retain your account data for as long as your account is active. If you delete your account, we will remove your personal data within 30 days, except where we are required to retain it for legal or regulatory reasons.

7. Your Rights

Under UK GDPR, you have the following rights:

  • Right of access: Request a copy of the personal data we hold about you
  • Right to rectification: Ask us to correct inaccurate or incomplete data
  • Right to erasure: Ask us to delete your personal data
  • Right to restrict processing: Ask us to limit how we use your data
  • Right to data portability: Receive your data in a structured, machine-readable format
  • Right to object: Object to our processing of your data

To exercise any of these rights, contact us at support@placeinsight.co.uk. We will respond within 30 days.

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at https://ico.org.uk.

8. Cookies

Place Insight uses cookies and similar technologies to manage your login session and improve platform performance. We use only functional cookies necessary for the service to operate. We do not use advertising or tracking cookies.

9. Security

We take appropriate technical and organisational measures to protect your personal data, including encrypted connections (HTTPS), secure token-based authentication, and access controls. No method of transmission over the internet is 100% secure, but we work to protect your data to a high standard.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of Place Insight after changes are posted constitutes your acceptance of the updated policy.

11. Contact

If you have any questions about this Privacy Policy or how we handle your data, please contact us at:

Email: support@placeinsight.co.uk

Website: https://placeinsight.co.uk